Seth Godin, founder of Squidoo and author of one of the more popular marketing blogs, has released a new eBook on getting traffic to your blog or company website.

This is an important update due to “the new playing field enforced by the search engines [that] is eliminating many of the shortcuts that used to be effective”, according to Seth’s blog post. I found this book to be valuable and I think those of you that are web marketers will enjoy it as well.

The eBook, titled Unique, Useful & Updated - Three Secrets to Web Traffic, is written using Squidoo lenses as a template, to help remove much of the superstition that surrounds page ranking.

You can read the post here and download the eBook, or you can simply click here to get the eBook.