Web Services and Tools

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Did you know that most blogging tools and services DO NOT help your site rank higher for your keywords?

In the past, I have always taken the approach that a link to my site, in any form, was a good thing as long as the link text was appropriate and the site had some relevance to my web site. But what I didn’t know, was that some linking strategies do nothing for you when it comes to building links to my site.

I am referring to comments in blogs and the links that are created within your comments.

Many blog engines use a simple attribute called “no follow” for comment links. While there are still many blogging engines that do not use this attribute, many are moving to using the attribute to help eliminate the ever increasing “comment spam” that many blog owners have to cope with.

The details of “Why Leaving Blog Comments is not a Link Building Strategy” have been described in this HubSpot post.

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A software developer has run 10,000 items through the more popular posting portals such as Digg, del.icio.us, etc. and collected some interesting results regarding the popularity of a post and the time of day, and day of the week, it was posted. The blog post and findings are here.

While the post and findings are targeted with a overly high US focus, this article is useful for those that see a high US readership. It would very valuable to see what other regions around the globe have an impact on the popularity of posting. Perhaps this will be addressed in future tests.

Enjoy.

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